General information required

All app submissions require the following. These can be tweaked per device if required:

App title

Promotional text/short description

Promotional text lets you inform your App Store visitors of any current app features without requiring an updated submission. (170 chars)

Long description

A description of your app, detailing features and functionality. (400 chars)


Please provide

Support URL

Please provide a URL

Support email

Please provide an email

Privacy policy

Please provide a URL

Content rights

As your app contains, shows, or accesses third-party content - sometimes Apple has asked for evidence of these rights. Do you have anything to that effect? Its worth having the docs/PDFs ready in case Apple request to see them.

Content ratings

What is the target audience of the content?

What type of content is typical of the app?

Please could you mark (1, 2 or 3) against each of the below -


Cartoon or Fantasy Violence

Realistic Violence

Prolonged Graphic or Sadistic Realistic Violence

Profanity or Crude Humor

Mature/Suggestive Themes

Horror/Fear Themes

Medical/Treatment Information

Alcohol, Tobacco, or Drug Use or References

Simulated Gambling

Sexual Content or Nudity

Graphic Sexual Content and Nudity


Location restrictions

Is there any regions/countries that the app shouldn't be made available?